Join Entergy and iFactor to learn more about proactive communications at this webinar…
The nature of the utility-to-customer relationship is changing faster today than it has at any other time in recent history. A convergence of issues is driving this change, including:
- Complex energy challenges we face
- New customer expectations
- Rapid advances in online and mobile technologies
Today’s utilities must foster these relationships with customers to establish the utility as a trusted energy partner as well as a business that is ‘easy’ to work with.
As a part of an overall strategy to accomplish this, several utilities have undertaken programs aimed at using online and mobile technologies to proactively share information with their customers and the public.
Offering a choice of channels to communicate on, while expanding the information available to the customer, provides a powerful change in this relationship, which can drive short term cost savings and provide a platform for the future of energy retailing and marketing.
This informational webinar discusses:
- Types of information that can be communicated
- Channels to consider: text, web, mobile, smartphone, Twitter, etc.
- Audiences to consider: customers’ media, emergency officials, etc.
- Benefits of proactive communications: call deflection, customer satisfaction, customer perception, regulatory requirements
Don’t miss out on this great webinar on learning how to contact your customers before they contact you.
Register here.
Interested in learning more now? Contact us at sales@ifactorconsulting.com, visit us at www.ifactorconsulting.com, or call us at (800) 631-9839.